Dr. Fern Halper is the Research Director for Advanced Analytics at TDWI. Prior to joining TDWI she was a partner at Hurwitz & Associates, a consulting, research and analyst firm that focuses on the customer benefits derived when advanced and emerging software technologies are used to solve business problems. Fern has over twenty years of experience in data analysis, business analysis, and strategy development. Fern served as Senior Vice President for enterprise applications and services for Hurwitz Group and has held key positions at AT&T Bell Laboratories and Lucent Technologies. Fern spent eight years at Bell Laboratories leading the development of innovative approaches and systems to analyze marketing and operational data. Fern has published numerous articles on data mining and information technology and she is an adjunct professor at Bentley College, where she teaches courses in Information Systems and Business. Fern received her BA from Colgate University and her Ph.D. from Texas A&M University.